There is considerable talk about the impact of the Internet on society. Concepts such as a global

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There is considerable talk about the impact of the Internet on society. Concepts such as a global village, an Internet community, the Internet society, and the like are getting much attention (e.g., see Harvard Business Review, May/June 1996, and Business Week, May 5, 1997).

Surf the Internet (e.g., try google.com), and prepare a report on the topic. How can companies profit from Internet communities?

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