3. On your next grocery store trip or while waiting in a doctor’s office, look through some magazine advertisements (bridal magazines are particularly interesting to search). As you page through the advertisements looking for examples of appeals to ethos, logos, and pathos, consider the following questions:

c What magazine and ads did you choose to examine?

c Which form of proof do you find most persuasive? Why?

c Which form of proof do you find least persuasive? Why?

c Is there a form of proof used consistently in the ads of the particular magazine you looked at? Why do you think that is?