14-5 In a small group, select a company and research its marketing communications activities for the past

Question:

14-5 In a small group, select a company and research its marketing communications activities for the past several years.

Has the company changed its advertising campaign in that time? Has the type of appeal remained the same or has it changed? Create a presentation of your findings. (AACSB:

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question
Question Posted: