Succeeding Through Innovation Synopsis This guide ‘   focuses on the key business process of innovation, the exploitation of new ideas, and the factors most relevant to this’. The promotion of innovation as an output is seen as a coupling of ‘   creativity, calculated risk, and entrepreneurial spirit   ’ all attributes for cutting edge resources and practices in internal auditing.

From Succeeding Through Innovation (2006), authored by Dr John Beacham and published by UK Department of Trade and Industry, London, England. The full report can be obtained from the UK Department for Business Enterprise & Regulatory Reform. www.berr.gov.uk After Reading the Case Study Consider:

1. How does your own leadership of innovation compare with the guidance in the case study?

2. Does your creativity and innovation interact with your customers’ environments and recognize their potential needs?