16-9. Identify several products you think could be marketed in a variety of foreign markets with little
Question:
16-9. Identify several products you think could be marketed in a variety of foreign markets with little customization.
Identify other products that clearly would require customization.
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Related Book For
International Business A Managerial Perspective
ISBN: 9781292018218
8th Global Edition
Authors: Ricky W. Griffin, Michael Pustay
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