4-15. What were your primary sources of information about the three countries? How easy or difficult was
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4-15. What were your primary sources of information about the three countries? How easy or difficult was it to find information? This exercise will help give you insights into how cultural and social factors affect international business decisions. Your instructor will divide the class into groups of four or five people. Each group then picks any three products from the first column of the following list and any three countries from the second column. (Your instructor may instead assign each group three products and three countries.)
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International Business A Managerial Perspective
ISBN: 9781292018218
8th Global Edition
Authors: Ricky W. Griffin, Michael Pustay
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