You own a small manufacturing firm in Shantou, China, and are considering entering either Australia or Singapore.

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You own a small manufacturing firm in Shantou, China, and are considering entering either Australia or Singapore. You are unsure which country you should target and are unclear about which entry mode is most appropriate. A recent study investigated the differences between ethical perceptions of business managers from Australia and Singapore. The researchers determined two factors that impact the perception of ethical problems:

(a) culture and

(b) the particular mode of market entry (e.g., exporting, contractual, investment in subsidiaries, or joint ventures). What ethical issues do you think might arise in conjunction with the various market entry modes discussed in this chapter?

How might these issues influence your entry-mode selection? w-2

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International Business

ISBN: 175031

7th Global Edition

Authors: John J. Wild

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