1 If you were a senior trade union representative in an organisation where traditional leadership was the norm, how might you react to the idea of decentralisation and ‘lateral leadership’? A powerful vision is a precondition for leading a company or a country at any time. It is a persuasive picture of where you want to go, how you want to get there, and why anybody should follow. Herb Kelleher formed Southwest Airlines USA in 1971 to make flying affordable and the A powerful vision is a precondition for leading a company or a country at any time. It is a persuasive picture of where you want to go, how you want to get there, and why anybody should follow. Herb Kelleher formed Southwest Airlines USA in 1971 to make flying affordable and the