What are the factors that influence the need for localisation versus standardisation in global business strategy?

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Human Resource Management Strategic And International Perspectives

ISBN: 9781473967663

2nd Edition

Authors: Jonathan Crawshaw, Pawan Budhwar, Ann Davis

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Question Posted: Sep 26, 2024 03:01 AM

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What are the factors that influence the need for localisation versus standardisation in global business strategy?
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What are the factors that influence the need for localisation versus standardisation in global business strategy?

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Human Resource Management Strategic And International Perspectives

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