3. This case study highlights the usage of economic value added (EVA) as a measure in value-based...
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3. This case study highlights the usage of economic value added (EVA) as a measure in value-based management. Explain why traditional account ing measures like earnings or earnings growth are inappropriate valuebased management measures.
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Strategic International Management Text And Cases
ISBN: 9783658078836,9783658078843
3rd Edition
Authors: Dirk Morschett ,Hanna Schramm Klein, Joachim Zentes
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