8.13 Select a company that has chosen direct investment in a foreign market and a company that...
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8.13 Select a company that has chosen direct investment in a foreign market and a company that has established a strategic alliance abroad and analyze why each company made the decision it did. Explain why you would or would not agree with that decision.
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Related Book For 
International Marketing And Export Management
ISBN: 9780273743880
5th Edition
Authors: Gerald Albaum, Edwin Duerr
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