How much value does the agent or distributor add to a bouquet of flowers or bunch of
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How much value does the agent or distributor add to a bouquet of flowers or bunch of roses from Africa before it reaches the final consumers? How can this be accurately calculated to ensure fair prices to the men and women who work on flower farms in Africa?
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Related Book For
International Marketing
ISBN: 9780357445129
11th Edition
Authors: Michael R. Czinkota, Ilkka A. Ronkainen, Annie Cui
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