Referring back to the strategic planning checklist, what issues are likely to be the most significant for wearable health devices?

a What assumptions can be made regarding global and country trends in the market, for example, people with health problems, and the contributory factors, such as lifestyle, obesity and fitness?

b How might customer needs, wants, beliefs and behaviours affect demand? For example, how strong is the need for privacy, and are patients willing to accept diagnosis by computer as well as by a human (doctor)?