Visit the websites you are tracking. Learn as much as you can about their customer service policies.
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Visit the websites you are tracking. Learn as much as you can about their customer service policies. Be alert m how easy it is to find the information you would need as a customer and how complere it appears to be. Note any aspects of the way the sire provide.~ customer service that look like rhey are particularly good or especially problematic. Establish several criteria that identify good service policie.~.
Rank the sites according to your perception of their cu~tomer service policies and practices. Be prepared to discuss your criteria and rankings Ill class.
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Related Book For
Internet Marketing Integrating Online And Offline Strategies
ISBN: 9781133625902
3rd Edition
Authors: Mary Lou Roberts , Debra Zahay
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