In November 2014, J.P. Morgan Chase had a P/B ratio of 1.1, whereas CocaColas P/B was 5.8,
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In November 2014, J.P. Morgan Chase had a P/B ratio of 1.1, whereas Coca‐Cola’s P/B was 5.8, and the average P/B for the S&P 500 was 2.4. Differences in the level of fixed assets and capital structure across industries diminish the value of cross‐industry comparisons of price multiples.
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The PricetoBook PB ratio is a financial metric that compares a companys market value price to its bo...View the full answer
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Related Book For 
Investments Analysis And Management
ISBN: 9781118975589
13th Edition
Authors: Charles P. Jones, Gerald R. Jensen
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