A new state law allows pharmacists to prescribe and dispense oral contraceptive drugs from a licensed pharmacy. Clinic Pharmacy placed an ad that it would furnish a one month supply of a particular brand for $25. However, when patients requested the product, the pharmacy added a $5 consultation fee, resulting in the patient cost being $30. Several patients sued Clinic Pharmacy for false advertising. Clinic Pharmacy invoked the First Amendment and the Virginia decision in its defense. Explain whether Clinic’s defense will prevail.