1 Use Figure 9.5 to identify, for each of these organisations, those parts of their microand...

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1 Use Figure 9.5 to identify, for each of these organisations, those parts of their microand macro-environments that have most impact upon their marketing activities:

Ryanair, the BBC, Innocent Drinks.

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Management An Introduction

ISBN: 9780273739272

5th Edition

Authors: David Boddy

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1 Use Figure 9.5 to identify, for each of these organisations, those parts of their microand...

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Management An Introduction

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