8. Identify the influence triggers used in the commercials in an hour of television. Are the advertisers
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8. Identify the influence triggers used in the commercials in an hour of television. Are the advertisers making unethical use of these strategies? Does identifying the shortcut increase your resistance to the influence attempt?
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Related Book For
Meeting The Ethical Challenges Of Leadership Casting Light Or Shadow
ISBN: 9781506321639
6th Edition
Authors: Craig E. Johnson
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