Manuel Inc produces and sells its own popular brand of photocopiers and printers. It also is an
Question:
Manuel Inc produces and sells its own popular brand of photocopiers and printers. It also is an investor in a paper company called Bondar Inc. Manuel is considering adopting a marketing strategy under which it would agree to sell its products only if the buyer agrees to buy all of their copier and printer paper from Bondar. To make this attractive to customers, Manuel has arranged for Bondar to offer a discounted price to Manuel’s customers. The increase in Bondar’s sales will benefit Manuel as an investor in Bondar. Is there any legal reason that Manuel should not adopt this strategy? Is there anything more that you would like to know in order to answer this question?
Step by Step Answer:
Managing the Law The Legal Aspects of Doing Business
ISBN: 978-0132164429
4th edition
Authors: Mitchell McInnes, Ian R. Kerr, J. Anthony VanDuzer