2. What are the sources of resistance to adopt STLs sanitary napkins? Can resistance be a segmentation

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2. What are the sources of “resistance” to adopt STL’s sanitary napkins? Can

“resistance” be a segmentation variable? Discuss.

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Strategic Marketing Management In Asia Case Studies And Lessons Across Industries

ISBN: 9781786357465

1st Edition

Authors: Andaleeb, Syed Saad, Hasan, Khalid

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Question Posted: Nov 08, 2024 07:01 AM

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2. What are the sources of resistance to adopt STLs sanitary napkins? Can resistance be a segmentation variable? Discuss.
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2. What are the sources of resistance to adopt STLs sanitary napkins? Can resistance be a segmentation

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Strategic Marketing Management In Asia Case Studies And Lessons Across Industries

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