4. Look at the CouchSurfing website (see http:// couchsurfing.org/ ). Identify a list of companies or brands

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4. Look at the CouchSurfing website (see http:// couchsurfing.org/ ). Identify a list of companies or brands that could support this tribe. What issues do you think these companies could face in trying to support the tribe and how could these be overcome?

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Marketing Management

ISBN: 9781138561410

2nd Edition

Authors: Luca M. Visconti

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