Currently, Anglo American has eight areas of business activity. What impact might changes in the global marketing
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Currently, Anglo American has eight areas of business activity. What impact might changes in the global marketing environment in the next decade have on these groupings and how might Anglo American deal with these changes organizationally?
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Related Book For
Global Marketing Management
ISBN: 9780199609703,9780191005718
3rd Edition
Authors: Kiefer Lee , Steve Carter
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