1. In general, professional selling has evolved from hard-sell to relationship selling. Do organizations still use the...
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1. In general, professional selling has evolved from hard-sell to relationship selling. Do organizations still use the hard-sell style? If so, what types? What do you think the future holds for these organizations? Will the hard sell continue to succeed-that is, are there instances in which transactional selling is still appropriate? If so, when?
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Related Book For 
Marketing Real People Real Choices
ISBN: 9780132299206
5th Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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