10-10. How do marketers customize pricing with price segmentation, peak load pricing, and surge pricing? What are...
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10-10. How do marketers customize pricing with price segmentation, peak load pricing, and surge pricing? What are some ways marketers can price to meet the need of bottom-of-the-pyramid consumers?
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Related Book For 
Marketing Real People Real Choices
ISBN: 9780135209929,9780135209912
10th Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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