11.2 List and explain the steps to plan a distribution channel strategy. pp. 396403 DEVELOP A CHANNEL
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11.2 List and explain the steps to plan a distribution channel strategy.
pp. 396–403 DEVELOP A CHANNEL STRATEGY p. 396
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Marketing Real People Real Choices
ISBN: 9780135209929,9780135209912
10th Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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