11-23. Do you think the firm should be satisfied with this level of performance? Why or why...

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11-23. Do you think the firm should be satisfied with this level of performance? Why or why not? What particular areas need attention, in priority order? How do you suggest motivating employees toward reducing these errors?

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Marketing Real People Real Choices

ISBN: 9780135209929,9780135209912

10th Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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