14-11. What is the purpose of public relations? How does it differ from advertising? What are some...
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14-11. What is the purpose of public relations? How does it differ from advertising? What are some of the traditional activities that are part of PR?
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Branice Buyengo Ajevi
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Related Book For 
Marketing Real People Real Choices
ISBN: 9780135209929,9780135209912
10th Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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