14-26. Ethics Many salespeople earn a commission on what they sell, often meaning that the more the...
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14-26. Ethics Many salespeople earn a commission on what they sell, often meaning that the more the customer buys, the more the salesperson makes. Does this pose any ethical issues for the salesperson? How should a salesperson conduct themselves in this situation?
What responsibility does the buyer have in such situations?
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Related Book For
Marketing Real People Real Choices
ISBN: 9780135209929,9780135209912
10th Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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