4-44. What are some of the sources of information Lego used to form their strategy? Which are...

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4-44. What are some of the sources of information Lego used to form their strategy? Which are secondary sources?

Which are primary sources?

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Marketing Real People Real Choices

ISBN: 9780135209929,9780135209912

10th Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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