6. Assume that you have been recently hired by your city government to head up a program...
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6. Assume that you have been recently hired by your city government to head up a program to create 100 percent compliance with recycling regulations. Develop a presen- tation for the city council in which you will outline the problems in "selling" recycling. Develop an outline for the presentation. Be sure to focus on each of the four Ps.
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Related Book For 
Marketing Real People Real Choices
ISBN: 9780132299206
5th Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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