8-7. What is R&D, and what is its importance to marketers and the product development process? ...
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8-7. What is R&D, and what is its importance to marketers and the product development process?
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Related Book For
Marketing Real People Real Choices
ISBN: 9780135209929,9780135209912
10th Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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