Design a customer satisfaction questionnaire and e-mail it to your friends. Ask them to respond to your

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Design a customer satisfaction questionnaire and e-mail it to your friends. Ask them to respond to your survey by filling out the questionnaire and e-mailing it back to you.

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Marketing Research

ISBN: 9781119497639

13th Edition

Authors: V. Kumar, Robert P. Leone, David A. Aaker, George S. Day

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