For each of these products, which industry associations would you contact for secondary data? (a) Home-delivered prepared

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For each of these products, which industry associations would you contact for secondary data? (a) Home-delivered prepared meals, (b) Handheld machine tools, (c) Replacement contact lenses, (d) Imported stationaries, (e) External storage drives, and (f) Children’s shoes.

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Marketing Research

ISBN: 9781119497639

13th Edition

Authors: V. Kumar, Robert P. Leone, David A. Aaker, George S. Day

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