1. In order to enhance the appeal of Tommy Hilfiger clothing to the fashion conscious consumer, Fred Gehring should (check all that apply):

a. Introduce new lines of designer clothing.

b. Feature supermodels in Tommy Hilfiger’s advertising.

c. Increase the distribution of Tommy Hilfiger clothing through fashion boutiques and other specialty channels.

d. Lower the prices of Tommy Hilfiger clothing.

e. Acquire additional brands.