11. In this case, how do Norton and the finance people differ from the marketers (Powell and...
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11. In this case, how do Norton and the finance people differ from the marketers (Powell and Jones) in their views about the roles of exploratory and conclusive designs?
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Basic Marketing Research Integration Of Social Media
ISBN: 9781292020488,9780133469547
4th Edition
Authors: Naresh K. Malhotra
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