12. Exhibit 2 of the case reports the results of the 2007 Marketing Survey. What do you...
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12. Exhibit 2 of the case reports the results of the “2007 Marketing Survey.” What do you think is the best method for conducting such a survey? Defend your reasoning.
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Related Book For 
Basic Marketing Research Integration Of Social Media
ISBN: 9781292020488,9780133469547
4th Edition
Authors: Naresh K. Malhotra
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