24. Cross-tabulate payment method (recoded D1) with the remaining demographic characteristics (some recoded as specified in Chapter
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24. Cross-tabulate payment method (recoded D1) with the remaining demographic characteristics (some recoded as specified in Chapter 15): age (S1), gender (S2), number of people living at home (D3A), education (D5), income (D6), employment (D7), marital status (D8), and region. Interpret the results.
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Basic Marketing Research Integration Of Social Media
ISBN: 9781292020488,9780133469547
4th Edition
Authors: Naresh K. Malhotra
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