3-11. Discuss what it is about the competitive environment of the insurance industry that might allow this

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3-11. Discuss what it is about the competitive environment of the insurance industry that might allow this type of practice. (AACSB: Communication; Use of IT; Reflective Thinking).

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Marketing An Introduction

ISBN: 9781292146508

13th Global Edition

Authors: Marc Opresnik, Gary Armstrong, Philip Kotler

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