3-8. Visit www.causemarketingforum.com to learn about companies that have won Halo Awards for outstanding cause-related marketing programs.
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3-8. Visit www.causemarketingforum.com to learn about companies that have won Halo Awards for outstanding cause-related marketing programs. Present an award-winning case study to your class. (AACSB:
Communication; Use of IT)
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Related Book For 
Marketing An Introduction
ISBN: 9781292146508
13th Global Edition
Authors: Marc Opresnik, Gary Armstrong, Philip Kotler
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