Develop a plan for executing each of the steps in the creative selling process. Ensure that you

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Develop a plan for executing each of the steps in the creative selling process. Ensure that you cover all the bases of how you would go about selling your product to an organisational buyer at the supermarket for distribution to all their shops.

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Marketing Real People Real Decisions

ISBN: 9780273758167

2nd European Edition

Authors: Michael R. Solomon

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