Understand value from the perspectives of customers, producers, and society. pp. 4047 the value of Marketing anD

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Understand value from the perspectives of customers, producers, and society. pp. 40–47 the value of Marketing anD the Marketing of value p. 40

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Marketing Real People Real Choices

ISBN: 9781292221083

9th Global Edition

Authors: Michael Solomon, Greg Marshall, Elnora Stuart

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Understand value from the perspectives of customers, producers, and society. pp. 4047 the value of Marketing anD

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Marketing Real People Real Choices

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