What is consumer-to-consumer (C2C) e-commerce? What are virtual communities, and how are they related to consumer behaviour?

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What is consumer-to-consumer (C2C) e-commerce?

What are virtual communities, and how are they related to consumer behaviour?

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Marketing Real People Real Decisions

ISBN: 9780273758167

2nd European Edition

Authors: Michael R. Solomon

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Question Posted: Jul 03, 2024 11:00 AM

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What is consumer-to-consumer (C2C) e-commerce? What are virtual communities, and how are they related to consumer behaviour?

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Marketing Real People Real Decisions

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