1. DestiCorp of the United Kingdom (2010) in its paper, Speculation on the Future of Destination Marketing...
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1.
DestiCorp of the United Kingdom (2010) in its paper, ‘Speculation on the Future of Destination Marketing Organizations’, suggested that DMOs need to change their models and mindsets. In what ways should DMOs change in the future according to this source?
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Marketing And Managing Tourism Destinations
ISBN: 9781138897298
2nd Edition
Authors: Alastair M. Morrison
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