7-9 Search the Internet to find examples of retailers using SoLoMo and similar new technologies to target
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7-9 Search the Internet to find examples of retailers using SoLoMo and similar new technologies to target and engage potential customers, or describe your personal experience as a shopper in this type of retail technology environment. (AACSB: Communication; Use of IT; Reflective thinking)
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Related Book For 
Marketing An Introduction
ISBN: 9781292017518
3rd Edition
Authors: Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan
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