Consider any sports product and find evidence of advertising and sales promotion not on the Internet. Then

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Consider any sports product and find evidence of advertising and sales promotion not on the Internet.

Then locate the product’s promotion on the Internet. Comment on whether or not this organization practices integrated marketing communications.

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Sports Marketing A Strategic Perspective

ISBN: 9781138015968

5th Edition

Authors: Matthew D. Shank, Mark R. Lyberger

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Question Posted: Mar 08, 2024 02:01 AM

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Consider any sports product and find evidence of advertising and sales promotion not on the Internet. Then

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Sports Marketing A Strategic Perspective

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