Discuss, in detail, the sportscape model and how the sportscape factors affect game attendance.

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Sports Marketing A Strategic Perspective

ISBN: 9781138015968

5th Edition

Authors: Matthew D. Shank, Mark R. Lyberger

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Question Posted: Mar 08, 2024 02:02 AM

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Discuss, in detail, the sportscape model and how the sportscape factors affect game attendance.

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The sportscape model is a framework used to analyze the physical and environmental factors that influence the overall spectator experience at a sporti...View the full answer

Sports Marketing A Strategic Perspective

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