What is the difference between an emotional and a rational copy tone of voice? What factors determine

Question:

What is the difference between an emotional and a rational copy tone of voice? What factors determine choice?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For book-img-for-question

Integrated Marketing Communication Creative Strategy From Idea To Implementation

ISBN: 9781538101056

3rd Edition

Authors: Robyn Blakeman

Question Posted: Feb 04, 2024 02:01 AM

See More Questions

List three specific parts of the Case Guide, Objectives and Strategy Section (See below) that you had the most difficulty understanding. Describe your current understanding of these parts. Provide...
can someone solve this Modern workstations typically have memory systems that incorporate two or three levels of caching. Explain why they are designed like this. [4 marks] In order to investigate...
What is the difference between an open-end mutual fund and a closed-end fund? What is the difference between an open-end mutual fund and a unit investment trust?
inary Differential Equations > Assessment 10.1-10.2 Score: 0.25/3 1/3 answered "X" Question 2 < Submit Question > Gradebook Convert the differential equation `u" -3 u' -4 u = e^(-t)` into a system of...
The circuit in Figure P26.38 consists of two identical parallel metal plates connected by identical metal springs to a 100-V battery. With the switch open, the plates are uncharged, are separated by...
Francisco Company has 10 employees, each of whom earns $2,800 per month and is paid on the last day of each month. All 10 have been employed continuously at this amount since January 1. Francisco...
Explain the role of the seven Ps in the services marketing mix.
Suppose a new process was developed that could be used to make oil out of seawater. The equipment required is quite expensive; but it would, in time, lead to low prices for gasoline, electricity, and...
1.Cost to make a unit is $12, we sell the unit to customers for $20. What would the tranfer price be if we sent it to another division in our company? We use transfer at full cost method. a. $20 b....
Amy Lloyd is interested in leasing a new Honda and has contacted three automobile dealers for pricing information. Each dealer offered Amy a closed-end 36-month lease with no down payment due at the...
Why is it important that the visuals and layout styles used in an ad match what is said in the copy?
What affects copys overall length?
a. Identify the relevant assertions at risk for payables in relation to payments made prior to receipt of goods. b. For the control procedures (1) to (5) above for payables: i. Identify the key...
Saskatchewan Soy Products (SSP) buys soy beans and processes them into other soy products. Each tonne of soy beans that SSP purchases for $300 can be converted for an additional $200 into 500 lbs of...
Pharoah Acres sponsors a defined-benefit pension plan. The corporation's actuary provides the following information about the plan: January 1, 2025 December 31, 2025 Vested benefit obligation $510...
Company panther is compelled to pick between two machines An and B. The two machines are planned in an unexpected way, yet have indistinguishable limit and do the very same work. Machine A costs...
On April 30, 2023, a company issued $600,000 worth of 5% bonds at par. The term of the bonds is 9 years, with interest payable semi- annually on October 31 and April 30. The year-end of the company...
Identify the following; MethodBodyReturn statementReturn typeParameter Look at this example we saw in our Methods lesson: public double findTheArea (double length, double w idth) { double area =...
Suppose that V is open in R2, that H = [a, b] [0, c] V, that : V R is C2 on V, and that (x0, t0) > 0 for all (x0, t0) H. a) Show that, given > 0, there is a compact set K such that u(x, t) > -...
Explain five different cases of income exempt from tax with clear examples.
Discuss some of the ways that air transportation can change other aspects of a Place system.
Explain which transportation mode would probably be most suitable for shipping the following goods to a large Los Angeles department store: a. 300 pounds of Maine lobster. b. 15 pounds of...
Indicate the nearest location where you would expect to find large storage facilities. What kinds of products would be stored there? Why are they stored there instead of some other place?
Chapter o Homew ebook 50,000-unit production quantity: $ 227,049 7 70,000-unit production quantity: $ 66,751 d. In addition to mean profit, what other factors should FTC consider in determining a...
Diamond makes downhill ski equipment. Assume that comic has offered to produce ski poles for Diamond for $20 per pair Diamond needs 200,000 pairs of poles per period Diamond can only avoid 5150,000...
17? Which of the following statement is true Select one: a. All evidence must have the same level of reliability b. All evidence must have the same level of persuasiveness C. All are false d....

What is the difference between an emotional and a rational copy tone of voice? What factors determine

Question:

Step by Step Answer:

The tone of voice in copywriting has a direct impact on how your messages will be received by your audience Emotional and rational tones represent two ...View the full answer

Integrated Marketing Communication Creative Strategy From Idea To Implementation

Students also viewed these Business questions