=+14.4 Business Application: Brand Names and Franchise Fees: Suppose you are currently operating a hamburger restaurant that

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=+14.4 Business Application: Brand Names and Franchise Fees: Suppose you are currently operating a hamburger restaurant that is part of a competitive industry in your city.

A. Your restaurant is identical to others in its homothetic production technology, which employs labor , and capital k and has decreasing returns to scale.

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