A new treatment is discovered that improves survival probability from 85 to 95 percent. Discuss the different

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A new treatment is discovered that improves survival probability from 85 to 95 percent. Discuss the different ways a researcher might look at these results versus the way that the marketing department might discuss them. What is the difference in the way you would view a new treatment that improves survival probability by the same absolute magnitude, say, from 5 to 15 percent?

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