Thinking of a DGX store as a production plant, explain why Dollar General is opening smaller stores.
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Thinking of a DGX store as a production plant, explain why Dollar General is opening smaller stores. Is Dollar General’s decision a long-run decision or a short-run decision?
Discount grocer Dollar General has the Millennial shopper in mind with a smaller-format 3,400-squarefoot DGX concept store. The idea of the smaller store concept is to better serve busy city-dwellers in a convenient, easy-to-shop format.
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Dollar Generals decision to open smaller stores designated as DGX concept stores seems to be driven by a strategy to better fit into urban areas and c...View the full answer
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Muhammad Umair
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